I am pleased to introduce Penrith Business Alliance’s first Strategic Plan. It is a “living” document that outlines our aspirations and plans for building a Regional City and a contemporary economy that supports local job creation.

We do so in the context of a regional economy that is fast evolving and faces some key structural challenges to remain competitive. We also recognise the expectations of the Metropolitan Strategy, particularly in meeting job targets with a focus on a revitalised City Centre that can effectively service and meet the varied needs of the Outer Western Sydney region.

The Board has a strong strategic focus and will work with a range of partners including Council to identify and remove barriers to development. It will be proactive in seeking advice and influencing planning and other key decisions that attract investment dollars and motivate local businesses to innovate and grow to remain competitive.

The Board is fortunate to have Directors who are respected experts in their fields. They will no doubt have a strong voice in policy development affecting their constituencies. With two senior Councillors represented on the Board, we can also more confidently deal with Council on a range of development matters that will bring new investment, jobs and major events to Penrith.

I would like to acknowledge that Penrith Business Alliance is funded by Penrith City Council and our relationship is governed by a Deed of Agreement. Its focus is on supporting jobs growth by creating the conditions for both investment and business growth to occur.

I encourage you to become actively engaged in our City’s economic development efforts and to let us know how we can continuously improve on our services to help you grow your business. 

Paul Brennan

Chairman, Penrith Business Alliance